Journal of Digital Marketing and Halal Management publishes rigorously peer-reviewed research across complete range of Halal Industry ecosystem and services. This journal is enthusiastic to the advancement and dissemination of knowledge in the area of Shariah, fiqh & Islamic jurisprudence, Halal purification practice, Halal standards & regulations, quality, safety and management system, ethics and behavior, Halal business & marketing, Muslim Friendly Tourism & Hospitality, Islamic Finance, Halal education, Halal foods, Pharmaceuticals & Personal care products, Halal logistics, Halal authentication & sensors, Halal breeding, aquaculture and agricultures, Environment, Green technology and covering the whole Halal Industry ecosystem and services.
This Journal accepts original research articles, review articles, book review, perspective, commentary, opinion, letters to editor, technical report, data papers, video articles, mini reviews, technical notes, mini reports, and editorials on all the spectrum of Halal Industry and services.
Artikel Terbaru:
- The Effect of Ewom on Brand Image and Purchase Intention in the Astro E-grocery Application
- Exploring the Impact of Halal Components and Marketing on Muslim Consumers
- Digitalization, Branding, and Network Collaboration Strategy among SMTEs: Preliminary Qualitative Analysis
- Convenient or Marketing matters? Unveiling the Determinants of Purchasing Decisions in Tokopedia E-Commerce
- An Investigation on Consumer Behavior Concerning “Trendy Drink” in Islamic View
- Back Matter
- Front Matter
- Opinion Leaders and Product Boycott Intentions: Factors Influencing Consumer Behavior in Support of Israel Boycott
- Gen Z’s Knowledge of Halal Foods and Products on Purchase Behaviour
- Towards Customer Satisfaction: The Role of Customer Relationship Management, Service Quality, and Customer Perceptions